「新咖啡」旨在打造一個「匠心手藝、用心服務」態度的咖啡品牌。「三洲五味」系列是該品牌精心搭配出多種口感風味的咖啡掛耳包禮盒，其中蘊含的原料均來自亞、非、美世界三大洲及五個盛產優質咖啡豆的國家。伴隨消費者對咖啡品質的要求提高，該品牌從挑選生豆地區、品種、風味至烘培都嚴格把控、用心製作，方可在澳門手沖咖啡文化中脫穎而出。

在包裝設計以隨性的手繪簡約風格為主，強調品牌由創立以來獨具一格的純手工技術。專色印金的效果讓每一處澳門古蹟及文化地標都透出細閃的金光，除了增加包裝盒的高級感，更是含蓄的表達了該品牌產品在澳門本土咖啡文化上的傳承與力量。

"New Coffee" aims to create a coffee brand with an attitude of "artisanal craftsmanship and heartfelt service".The "Three Continents, Five Flavors" series is a gift box of coffee earbuds with a wide range of flavors from three continents - Asia, Africa, and the United States - as well as from five countries that are rich in high-quality coffee beans.As consumers' demand for coffee quality has increased, the brand's strict control and dedication to the selection of raw bean regions, varieties, flavors, and roasting have made it stand out from the rest of Macau's hand-brewed coffee culture.

The packaging is designed in a casual, hand-painted minimalist style, emphasizing the brand's unique handmade techniques since its inception.The effect of the special color gold printing makes each of Macau's monuments and cultural landmarks shimmering with gold.In addition to adding a premium touch to the box, it is also a subtle expression of the heritage and strength of the brand's products in Macau's local coffee culture.